Drayton Distributors is the exclusive distributor of BG Products in Eastern New England. Our service area includes RI, MA, VT, NH, ME.
PRODUCTS: We offer a complete line of exceptional BG products designed specifically for all major vehicle components and systems including: transmission, cooling system, power steering, drivetrain, air conditioning, brakes, engine and fuel.
RETENTION: The benefits of the BG Protection Plan, included at no-charge with the purchase of most BG products and services, gives customers a reason to return again and again. BG Reminder is effective in driving customers back for follow-up services.
MARKETING: We help you sell these services to your customers with customized marketing plans that help you achieve your sales and profit goals. We can provide detailed service menus for you and your customers, initiate and manage motivational programs for your service advisors and train your staff to take fluid samples for the most effective, low-key selling approach: a simple show and tell.
TRAINING: We offer ongoing training for your technicians to insure they all have the proper skills to perform the services. BG Certified includes 15 Service Advisor and 7 Technician courses online. We also train onsite and in group settings in your market. We train Advisors and Technicians to follow a “process” that drives the sale of needed preventive maintenance services.
EQUIPMENT: We offer the best equipment available for each job. Our equipment is easy to use and maintain and increases technician efficiency.
CUSTOMER SATISFACTION: Well-designed preventive maintenance programs are very well received by your customers. They appreciate your attention to detail and return regularly!
We create, deliver and sustain customer management solutions that enhance profitability, reduce risk and lower cost with a true understanding of our automotive service partners’ customers.
BG is an ISO9001-Certified Company